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Apple's yearly ad budget rises past $500 million


server: winbeta.org - 29.10.2009

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Apple's ad budget for its 2009 fiscal year surpassed 500 million for the first time, as noted in the company's Form 10-K filing with the SEC. Spending from 2008 was closer to 486 million, while the 2007 budget was approximately 467 million. According to Fortune, the Mac maker's marketing spending is still modest compared to the 1.4 billion spent by Microsoft or the 811 million dished out by Dell.



View Full Article: Electronista

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